Behavioral infrastructure for high-value player retention

Your hosts know who your best players are. They can't see which ones are drifting away until the visits stop. PlayMind scores your top-tier players against their own history and tells your hosts who is cooling, and why.

Request a pilot

Host listIllustrative example

plr_4471Elevated

Stability score

Disengaging

Top drivers

Visit gap widening — 25 days vs. baseline of 80.41
Average bet down 40% vs. 90-day baseline0.29
Sessions shortening — 70 min vs. baseline of 1900.18

A small share of players drives most of your gaming revenue. The ones worth keeping leave quietly.

Competition for your players' time and money is up. Your hosts can't call every player in the database every week, and the drop-off rarely announces itself.

Illustrative example

Flagged hereLapsed

Loud exit

A bad trip, a complaint, a comp dispute. Your hosts usually hear about it. Some of it gets saved.

Quiet exit

Visits spreading further apart. Shorter sessions. Average bet sliding. Comps going unredeemed. No single moment to catch, and by the time it shows in a monthly report, the player has already moved on.

By the time a lapsed player shows up in a report, the relationship is already cold.

How it works.

01
Send your player data
Start with an export from your player tracking system: rated play, visits, and session history for your top-tier players. No changes to your casino management system, your floor, or your player experience.
02
Score your top-tier players
You choose which players are in scope. Each player is scored against their own history, not a generic average. Every scored player gets a 0–100 stability score, a state, an alert tier, and the top three behavioral drivers behind it.
03
Route to your hosts
Players who need attention land on your host list with the reasons behind them. You set the threshold to match your host team's capacity. We surface. Your hosts act.

We never contact your players, never touch the floor, and never generate a marketing list.

Your data

Your players. Your data. Your control.

PlayMind works from tokenized player IDs only. No names, no contact details, no payment information. Scoring is calibrated on your own player history, and nothing is shared or combined with any other property.

Tokenized IDs only. We never receive names, contact details, or payment data.
Calibrated on your history. Baselines are set from your own players, behind a human approval step on your side.
No cross-property data. Your data is never pooled with, or used to score, another casino's players.

Integration

A player in. A score, a state, and the reason behind it out.

Start with a historical export. Move to a daily feed once the pilot proves out. A REST API and webhook delivery are available for properties that want scores closer to real time.

The request and output below are illustrative samples. They show the shape and field names, not measured output from a live property.

Sample request

POST /v1/stability-score
Host: api.playmindlabs.com
Authorization: Bearer sk_test_••••••••••••••
Content-Type: application/json

{
  "player_id": "plr_4471",
  "events": [
    { "type": "visit", "date": "2026-09-02", "duration_min": 210 },
    { "type": "rated_play", "game_type": "slots", "avg_bet": 12.50, "duration_min": 95 },
    { "type": "visit", "date": "2026-09-27", "duration_min": 70 }
  ]
}

Sample output

200 OK

{
  "player_id": "plr_4471",
  "stability_score": 31,
  "state": "disengaging",
  "alert_tier": "elevated",
  "drivers": [
    {
      "signal": "visit_gap_widening",
      "detail": "25 days between visits, against a baseline of 8",
      "contribution": 0.41
    },
    {
      "signal": "bet_contraction",
      "detail": "average bet down 40% against 90-day baseline",
      "contribution": 0.29
    },
    {
      "signal": "session_shortening",
      "detail": "average session 70 min, against a baseline of 190",
      "contribution": 0.18
    }
  ],
  "routing": "host_queue"
}

Daily host list
REST + webhook delivery
Never touches the floor
Tokenized IDs, no PII

Alert routing

Tier	Score	Action
Stable	Above 65	No alert
Watch	40 to 65	Weekly digest
Elevated	20 to 40	Added to host list
Critical	Below 20	Priority alert with drivers

You set the threshold to match your host team's capacity. Scoring is deterministic: the same inputs always produce the same score, and every score comes with its reasons.

Why PlayMind?

You already know who. You don't know why.

Any analytics team can rank players by recency and frequency. What a ranking doesn't give your host is a reason to pick up the phone. “Visits down by two-thirds and average bet sliding since August” opens a conversation. A probability doesn't.

Calibrated on your players, not ours

Baselines are set from your own player history, with a human approval step on your side before anything goes live.

Beside your systems, not instead of them

We don't own the player relationship, the outreach, or the offer. We produce the signal and hand it to the host team you already have.

We're onboarding our first pilot properties now. The 30-day pilot is how we prove it on your players before you pay anything.

See which of your best players are drifting away.

Free 30-day pilot. Send us 6 to 12 months of player history and we'll show you which players we would have flagged before they lapsed. No changes to your floor or your systems.